From NBC: This surgeon wants to change the way we do urgent care in the US
OrthoNOW operates four centers in South Florida, with plans to expand to Alaska and New York.
By Gerardo Pons and Ferando Hurtado • Published May 28, 2024 • Updated on May 28, 2024 at 7:32 am
Picture this:
Your arm hurts and you take a day off work to visit your local urgent care center to get it checked out.

But once you’re at the clinic, you learn you will need a second doctor visit, maybe a third, to be seen by someone who specializes in the area of the body that is injured.
For Dr. Alejandro Badia, a Cuban-born orthopedic surgeon based in Florida, the cat-and-mouse game that patients have to play to access healthcare experts was too common for comfort, so he took matters into his own hands to solve it.





